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FROM OCEAN TRASH TO ADIDAS SHOES

adidas

Sports retailer Adidas recently teamed up with a conservation organization called Parley for the Oceans to put the ocean’s overwhelming amount of trash to good use. In a world’s first prototype, the two groups created a shoe whose upper construction was harvested from ocean plastic and illegal deep-sea gillnets. A Parley ally, the Sea Shepherd Conservation Society, collected the materials while on a 110-day expedition to track an outlawed poaching vessel off the coast of West Africa.

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Really excited to see what is more in store for Adidas, as the company will start incorporating recycled plastic into its footwear by early next year. Meanwhile, I do hope the shoes will go into production as I particularly enjoy the concentric design details and the lovely sea green colour.

Image Credits: mymodernmet.com

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