Design, Fashion
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salvation army revamped

The newly revamped Praisehaven Family Thrift Store was revealed on March 16th, 2012 by the Salvation Army Red Shield Industries, in conjunction with its 10th anniversary. The entire store are collectively re-designed by Out of Stock, Triggerhappy, Foundry, Hjgher, HOKO, Studio Juju, Super mama and Jarrod Lim. Creative consultant Tracy Phillips helped rebrand a section of the thrift store as well as collaborated with the Salvation Army staff on visual merchandising and pricing. Fashion Director and Show Producer Daniel Boey will be producing a fashion show during this Friday’s store opening to feature clothing redesigned by students from Raffles College.

Yay or Nay?

I personally think its not a bad idea to inject new life into the current thrift store Salvation has but it still proves to be quite a challenge as the donated items in the store tends to be a little difficult to carry off as a fashionable item. Think Ulu Pandan’s 48th Anniversary Walkathon Tee Shirt or ‘I <3 Singapore’ tee shirt from Hang 10. yikes.

then again, treasures are meant for those who wait patiently and dig relentlessly.

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